an applicant can complete the necessary sign up steps in a few
minutes. Yes, those who sign up for an Adsense account must apply
for it. Google would need to approve you application as working with
Google is not a “right”. However, the criteria are nothing too complex.
The application form is fairly self-explanatory. The first section of the
website deals with the type of websites you will be placing the
advertisements. Note: You can place your Adsense code on as many
websites as you like. However, when you sign up for your application
you will need to list a primary website that Google will review upon
processing your application. So, provide the website’s URL and then
provide the language that the website is published in. While Adsense is
not available in all languages, the volume of languages that are
available is fairly expansive.
The next step is to make a few “promises” to Google. You will click on
an agreement that you will not place any ads on your websites that
are an incentive for visitors to click on the Adsense ads. Yes, it is
tempting to post a notice such as “Please support this site by clicking
on the ads” but it is illegal under the terms of Adsense’s service. This
is because Adsense is only interested in PPC traffic from interested
parties. It is not interested in providing a charitable foundation for the
website publishers. Again, Google takes this very serious and if they
catch you soliciting clicks on the ads, they will revoke you membership
and it is doubtful they will ever trust you with an account again!
The next area of affirmation centers on promising Google you will not
include any pornographic content on the site. Google wishes to remain
a family friendly company. They will not subsidize anything
pornographic in nature.
The next step is to note whether or not you are signing up as a
business or an individual. This is generally for tax purposes.
Individual’s will provide a social security number (SSN) and businesses
will eventually provide and employer identification number (EIN).
Then, you will need to provide your complete name and mailing
address. Google does not use PayPal. It sends checks via the mail. As
such, it is critical that you provide accurate information in this section.
Also, Google reports all US income to the Internal Revenue Service.
This is further reason why completely accurate information must be
entered in this section. Adding your phone number and email is also
requested in case Adsense must get in contact with you.
Finally, you will need to affirm three things. First, you will agree not to
click on your own ads. Second, you will certify that you have read all
the Adsense Program Policies. And, thirdly, you must certify you do
not already have an approved Adsense account.
Let the truth be told: if you click on your own ads Google will find out
and ban you for life! Many people have tried this and none of them
have been successful! So, avoid doing this under any circumstances.
Even accidentally clicking on your own ads could have serious
repercussions. The Adsense Program Policies are fairly lengthy but
they are well worth reading. They tell you all you need to know about
staying in compliance with Adsense’ rules. And it is very important you
stay in compliance if you wish to maintain your membership! And
there is only one Adsense account per individual. This helps maintain
the honesty and integrity of the members.
After you have filled out the information, all you need to do is click the
“submit” button. More than likely, you will be approved within 3 days.
Once you are approved you will receive you code. The code then needs
to be placed on the appropriate section of your website. Different
websites will vary in this regard. If you are unsure of where to place
your code, contact your web hosting service. They can provide the
answer. Once you
place the code, Public Service Announcement ads will appear on your
site. This is because the crawlers have yet to determine the content of
your site. Once they have they will adjust the ads so that they will be
more appropriate for visitors.
And speaking of your website….
Google probably will not approve your application if your primary
website is, essentially, of little value. If your website has very little in
terms of text content or is under construction, your application will
probably be denied. Also, if the website is poorly designed, difficult to
navigate or loaded with various technical issues such as broken links,
it will probably be denied as well. Therefore, it is important that you
have a decent website in place before applying for an Adsense
account. If, however, you do have a solid website then the odds are
pretty good that you will be approved! Remember, Google is looking
for quality sites to do business with as quality sites are the ones that
drawn in a lot of traffic.
Let’s repeat this very important point: You need a decent, well
constructed, valuable for Google to approve your account!
How will you know when you are approved? Google will send you a
confirmation email. You simply click on the link and you are in
business. However, you will need to build you business so that it is a
solid revenue generator. While there is no hard and fast rules as to
what is or isn’t the best Adsense strategy, there are a few tried and
true methods that are helpful. We’ll explore some of those methods
next…..
